Led by a decline in department stores and other big-box retailers, the ongoing wave of retail store closings in the U.S. is expected to continue unabated in 2019, with more than 4,000 retail locations already scheduled for liquidation according to recent reports in the business media. In particular, this trend is having a substantial impact […]
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Rejecting a Proposed Electronic Sign Moratorium in Crestwood, MO, Authorities Support the Growth of Local Business
The St. Louis suburb of Crestwood, MO, whose planning and zoning commission previously voted unanimously to impose a six-month moratorium on electronic signs to study their impact, rejected that course of action when its Board of Aldermen voted on January 22, 2019, to strike down the moratorium by a 5-3 vote. Whereas the town’s planning […]
Continue readingRebranding on tap for Sierra Trading Post Stores
The nationwide retailer, a subsidiary of The TJX Companies, Inc. (Framingham and Marlborough, MA), unveiled a new logo to identify its brick-and-mortar stores. https://sgbonline.com/tjx-rebranding-sierra-trading-post-to-simply-sierra/ Bill DundasBill Dundas, a 40-year veteran of the on-premise sign industry as a fabricator, installer and journalist, is President/Executive Director of the Foundation for the Advancement of the Sign Industry (FASI).More […]
Continue readingNew Mexico House Approves Bill for Gender-Neutral Bathrooms
Single-occupancy, public restrooms in the state will need to be marked as gender neutral and available to any person regardless of gender identity or sex. #ADA #signage #NewMexico http://www.santafenewmexican.com/news/business/house-approves-gender-neutral-bathroom-bill/article_35d4f717-99df-5265-9709-7bc2b2180c4f.html Bill DundasBill Dundas, a 40-year veteran of the on-premise sign industry as a fabricator, installer and journalist, is President/Executive Director of the Foundation for the Advancement […]
Continue readingSummary of Key Findings in Rensselaer Tech Study of Sign Visibility, Conspicuity and Legibility
The academic paper entitled Factors Affecting Sign Visibility, Conspicuity and Legibility: Review and Annotated Bibliography originally appeared in the June 2017 issue of “The Interdisciplinary Journal of Signage and Wayfinding,” an academic, peer-reviewed publication published twice a year by the Academic Advisory Council for Signage Research and Education (AACSRE). The following are a few, salient […]
Continue readingWayfinding System on tap to Boost Tourism and Business in Longmont, CO
Among the 2019 goals outlined by the Visit Longmont economic development agency, a partnership comprising the Longmont Downtown Development Authority, the city and a consultant will develop plans for a city-wide wayfinding system to guide visitors and residents to local attractions. http://www.timescall.com/longmont-local-news/ci_32481616/city-council-approves-contract-visit-longmont Bill DundasBill Dundas, a 40-year veteran of the on-premise sign industry as a […]
Continue readingWhole Foods 365 Brand to Disappear by Year’s End
The company will convert the identity of its remaining Whole Foods 365 stores to the regular Whole Foods Market logo. https://www.bustle.com/p/whole-foods-365-stores-will-be-phased-out-replaced-with-regular-whole-foods-markets-16275389 Bill DundasBill Dundas, a 40-year veteran of the on-premise sign industry as a fabricator, installer and journalist, is President/Executive Director of the Foundation for the Advancement of the Sign Industry (FASI).More Posts
Continue readingShopping Center Facelift Project Boosts Local Businesses in Dallas
Spurred by the success of the nearby Bishop Arts District in Dallas’ Oak Cliff neighborhood, the Wynnewood Village shopping area will be getting a $21 million upgrade. Local merchants are excited by the prospect of expanded business activity from renovation of this shopping area which has existed since the 1940s but had fallen into decline […]
Continue readingIndianapolis Adopts Restrictive Sign Code
On February 25, 2019, the Indianapolis City-County Council unanimously approved a revised sign code affecting both the city and the entirety of Marion County, Indiana. The revised ordinance bans digital billboards and imposes substantially more stringent limits on allowable sizes and heights for on-premise, business signs. While city-county officials state the revised code’s purpose is […]
Continue readingI Saw Your Sign
Snap Judgments and Impulse Spending are Keys to the Value of Signs When a retail merchant asks a new customer how they happened to find the store, one of the most common replies is “I saw your sign.” This central function of signage — to be conspicuously intriguing and, thereby, to generate impulse buying — […]
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