Practical application of USSC’s Penn State study helped Mercer Signs obtain variances The following article originally appeared in the July 1999 issue of Signs of the Times magazine. By Wade Swormstedt Nearly four years ago, the United States Sign Council (USSC) embarked on an ambitious study with the Penn State Transportation Institute. Signs of different […]
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Glossary of Outdoor Advertising
The Outdoor Advertising Association of America website includes a glossary of terms. You can view it here. http://oaaa.org/AboutOOH/OOHBasics/OOHGlossaryofTerms.aspx
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When the Proposed International Zoning Code Threatened the Sign Industry
Code-development authorities unwittingly imperiled the sign industry The following article originally appeared in the October 1997 issue of Signs of the Times magazine. An update appears on this website at http://signreference.org/2000/01/11/zone-defense/ By Bill Dundas When Signs of the Times magazine received an alarming fax from the United States Sign Council’s Executive Director Andrew D. Bertucci at […]
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