The answer is a very clear “no.” An article by FASI President/Executive Director Bill Dundas published in the January 2016 issue of Signs of the Times magazine explains that electric signs are not lighting devices, per se. Their purpose is not to provide light, but to deliver messages. Thus, they should not be regulated as […]
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What’s the Economic Difference Between Doubled- and Single-faced Signs?
When a Pier 1 Imports store opened in Germantown, TN (a suburb of Memphis) in 1991, it was granted a permit for a sign that faced west-bound traffic. However, no signage was visible to east-bound traffic. A few months after the store’s opening, sales were 25% below projections, despite typical promotions, advertising and direct mailings. […]
Continue readingWhat Does Amortization Mean for Signage?
Amortization concerns the compensation for a sign that is no longer in compliance when a sign code changes. The theory is, if a sign is allowed to exist for a certain period of time, its owner would recoup their investment during a period prescribed by the local jurisdiction before the sign must be removed. This […]
Continue readingSGIA Journal Features FASI Article on the Reed v. Gilbert Aftermath
Wade Swormstedt, the Executive Director for FASI, wrote an article for the SGIA Journal’s January/February 2017 issue entitled “Content Neutrality and Signs: The Reed v. Gilbert decision and the aftermath.” Although the actual article is only available online to subscribers, the basic copy is presented here. On June 18, 2015, the Supreme Court of the […]
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