The Sign Research Foundation (SRF) has published a four-page executive summary https://signresearch.org/wp-content/uploads/Best-Practices-in-Developing-Sign-Regulations-Executive-Summary.pdf of a research project conducted and written by Dr. Dawn Jourdan (Texas A&M), Dr. Eric Strauss (Michigan State) and Madeline Hunter. The work includes a survey of 17 communities with regard to citizen involvement (or the lack thereof) with regard to sign regulations. Part […]
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USSCF Announces Reformation of USSCF Sign Defense Fund
The United States Sign Council Foundation has announced the reformation of its USSC Legal Defense Fund (formerly the LDF Legal Defense Fund). The Sign Defense Fund is designed to help sign companies and sign owners combat defective and unconstitutional local sign zoning ordinances. Sign applicants and/or sign companies apply to the USSCF for a grant […]
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“Blocked” Billboard Ruled Not a “Taking” by Wisconsin Supreme Court
(Ed. note: The following excerpts are taken verbatim from the Wisconsin Bar Association website. https://www.wisbar.org/NewsPublications/Pages/General-Article.aspx?ArticleID=26432 ) “The Wisconsin Supreme Court has ruled (4-3) that the City of Madison’s construction of a pedestrian bridge over a major highway, blocking visibility of an existing billboard, was not a taking of property requiring just compensation.” “Adams Outdoor Advertising Limited […]
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AACSRE Journal Provides Study of Signage Needs of Independent Businesses
In the most recent edition of The Interdisciplinary Journal of Signage and Wayfinding, one article is entitled “Providing brand guidance for independent businesses: A supplement to District Signage Standards.” Written by Lisa Fontaine, Associate Professor, Department of Graphic Design, and Susan L. Bradbury, Professor, Department of Community & Regional Planning, both at Iowa State University, the […]
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Advice on Reed v. Gilbert Included in AACSRE Interdisciplinary Journal
An article in the 2017 Interdisciplinary Journal of Signage and Wayfinding, which is published biannually by the Academic Advisory Council for Signage Research and Education (AACSRE), offers advice for communities with regard to their sign codes in the aftermath of the SCOTUS Reed v. Gilbert 2015 decision. Written by Alan Weinstein, who is the director/professor […]
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State of Washington Now Allows Sign Electricians to Retrofit LEDs
On February 23, 2018, the Washington State Department of Labor & Industries adopted a change to its scope of work that allows “Signs (04) specialty electricians to retrofit existing exterior luminaires mounted on a pole or other structure with energy-efficient technology, such as LEDs. Currently, only those certified as journey level electricians (01), non-residential maintenance (07), […]
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Health-care Facility Wayfinding Best Practices Report Published
The Sign Research Foundation (SRF) has released the results of a new study entitled “Wayfinding Management: Models & Methods in Healthcare Environments.” A news release about the study states, “Seven case studies dive into the people, processes, and tools that large medical facilities in the U.S. implemented to manage their wayfinding systems, from static signage […]
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Value of Signs Article Published in Public Policy Journal
An article entitled “Understanding the Value of On-Premise Signs as Marketing Devices for Legal and Public Policy Purposes” has been published in the American Marketing Association’s Journal of Public Policy & Marketing. Co-authored by Villanova professor Charles R. Taylor, Matthew E. Sarkees (Villanova) and Hae-Kyong Bang (West Virginia), the study includes the results of a […]
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2017 Nielsen Study Examines Billboard Effectiveness
The results of the 2017 Nielsen Poster Advertising Study, conducted by Nielsen On Location, showed that more than 60%, of more than 4000 people surveyed, believe billboards are a “good way to learn about new businesses,” as wells as sales and events. The study which encompassed 36 campaigns, 31 brands and 10 markets, in 14 […]
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Branding for Independent Downtown Businesses
The December 2017 issue of the Academic Advisory Council for Signage Research and Education’s (AACSRE) Interdisciplinary Journal of Signage and Wayfinding includes an article entitled “Providing brand guidance for independent businesses: A supplement to District Signage Standards.” The article was written by two Iowa State professors, Lisa Fontaine (Department of Graphic Design) and Susan L. […]
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