Guest Editorial in Local Publication Questions Wayfinding Signs’ Costs

A guest editorial in the “Renton (WA) Reporter” questions the cost of certain wayfinding signs, given the use of GPS and cell phones for directions. The article can be read online at http://www.rentonreporter.com/opinion/wayfinding-is-it-worth-it-guest-commentary/

Wade Swormstedt

Wade is the former Executive Director of the Foundation for the Advancement of the Sign Industry and the former Editor and Publisher of Signs of the Times magazine.

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