Signage Quarterly – Vol 1 – No 3 – 1978 Glossary

This glossary of terms is the creates a standard for consistency in signage terminology. It not only defines technical terms which are used to refer to sign materials and manufacturing, but also explains legal terminology which is relevant to signage, as well as words used when discussing the advertising functions of signs. It is hoped that these definitions will provide a starting point to establish a common language for the multi-faceted sign industry and the people it serves. Download Signage Quarterly - Vol 1 - No 3 - 1978 Glossary.

Wade Swormstedt

Wade is the former Executive Director of the Foundation for the Advancement of the Sign Industry and the former Editor and Publisher of Signs of the Times magazine.

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Posted in Amoritzation, Content Neutrality (Reed v. Gilbert), Electronic Message Centers, Sign Library, Temporary Signs, Wall Signs.